Promotion Plan

  • How Patricia Z (artist) Promotes Through Word Of Mouse

    Promotion is one of those realities all artists need to do in order to promote their work.  Patricia Z is a Kentucky based artist who works with gourds to create works of art with incredible colors and depth of color. (…)

  • Hate Writing Blog Posts? Try Podcasting

    For many of us putting our thoughts on paper brings back all sorts of unpleasant hazy memories.

    School and dreaded time writings
    A less than ideal grade on a composition. (…)

  • Is Your Marketing Style Push or Pull?

    Marketing today is everywhere. You go to the grocery store and tv monitors deliver commercials about certain products. (…)

  • Word Of Mouse Success Stories: It's Not Just Peanuts for the Lee Brothers

    There have been requests for examples of good Word of Mouse.  So let's start with the Lee Brothers, Matt and Ted. (…)

  • Using Keywords To Transform Your Article Into A Powerhouse Promoter

    With the effort and energy you put into writing interesting content rich articles, you want to insure those articles are promoting you as well as possible.  You can add extra power to your articles by using keywords and keyword phrases.  Now keywords are those words people type into a search engine browser to find information about a particular topic or subject.  The search engines like Google, MSN, and AOL keep track of all these words and phrases. (…)

  • Make Your Articles A Magnet For Your Targeted Customer

    When you're writing  articles you want to attract targeted customers and prospects–not just anybody. (…)

  • Article Marketing As Part Of Your Promotion Plan

    Adding article writing to your marketing and promotion plan can provide returns for many months to come.  Unlike other forms of promotion articles have a life long beyond the inital writing.  Because of their specialized life online articles can drive interested traffic to your website or blog for months even years after you wrote the article.  How can that happen? (…)

  • Familiarity Breeds Contentment

    Part of your online promotional strategy is to get you and your product, business or service known.  Sounds simplistic, right? 
    It’s simply part of the buying process.  People do business with people they know, like and trust. (…)

  • Lesson Under the Golden Arches

    Ok I admit it I’m guilty, I love the French fries from the Golden Arches.  When my husband’s out of town, and I’m too tired or lazy to cook. (…)

  • Using Google Alerts for Promotional Intelligence: What Romance Writers And Business Owners Want To Know

    Last night I had the privilege of speaking with the San Antonio Romance Writers about using Word of Mouse promotion. A sincere thanks to Ellen Wulf Vice President of SARA who invited me. (…)

  • Making Minutes Count By Staying On Track

    Today a client called me and said he didn’t have the time to blog three times a week. (…)